Adolfo Domínguez is a Spanish fashion brand that has evolved around the designer Adolfo Dominguez himself. The brand prides itself of a great family tradition dating back to 1973. The label's online shop, available in Spanish and English, ships to a variety of international destinations. What is the secret of success? We have spoken to Valeria Dominguez, e-commerce manager of Adolfo Dominguez and a visionary of omnichannel retailing.
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